Allegro Training

Our Allegro training is a complete guide to the entire platform ecosystem. We explain in an accessible way how to professionally manage listings, build a Super Seller image, and effectively run advertising campaigns.


We do not offer dry theory, but practical application. We guarantee that after the training you will be 100% prepared for independent action. You will gain the knowledge and tools to prepare your account for real growth.

Allegro Training
Certified Allegro Ads Partner+ Badge

What do our Allegro training sessions look like?

We believe that skills are best acquired through action. Our Allegro training is a form of remote, individual mentoring that takes place directly on your seller account. Instead of working with fictional data, we focus on your listings, analyze your ads, and solve your current problems.

The process is based on regular online sessions (twice a week for 1-2 hours), during which we jointly optimize your sales. After each session, you receive specific tasks, which we analyze in the next session. This ensures that you have understood everything well, and you reinforce the acquired knowledge.

Throughout the training, you have constant email and phone contact with our trainer, who provides support.

We treat our training as an investment in the competencies of your entire organization, not just a single employee. Therefore, for one price, you can include key team members. This ensures that everyone understands the same processes and operates based on a single, effective strategy.

What are our Allegro courses like?

Our Allegro training

Flexibility is paramount for us. We do not offer standard, ready-made training courses. Each program, its thematic scope, and schedule are precisely tailored to your unique needs, the specifics of your company, and the current knowledge level of your team.

This means you do not have to go through a complete course from scratch. If you need support only on Allegro Ads, want to focus solely on creating effective listings, or just need a few hours of targeted consultation – we are at your disposal. Treat our offer modularly: you choose the elements we focus on and determine the duration of our cooperation.

Beginner's Package

"Start from Zero"

What will you learn?

Module 1: Account Fundamentals and Strategy

Duration:

2 months

Meetings:

  • 8 meetings of 2 hours or 16 meetings of 1 hour
  • Twice a week (flexible)

Total Cost:

The training price is calculated individually, depending on the number of hours and the scope of selected thematic modules.

Package for Advanced Users

"Scaling Sales on Allegro"

What will you learn?

Module 1: International Expansion – Allegro CZ and SK

Duration:

2 months

Meetings:

  • 8 meetings of 2 hours or 16 meetings of 1 hour
  • Twice a week (flexible)

Total Cost:

The training price is calculated individually, depending on the number of hours and the scope of selected thematic modules.

Sample schedule for Allegro training

We adjust the schedule to the individual needs of the customer and the level of knowledge of the team or a specific person. A sample training schedule is provided below.

Part 1: Introduction to Allegro and the Basics of Selling.

Week 1
Meeting 1
  • Introduction to the Allegro platform
  • Allegro Account Audit
  • Overview of the regulations and rules of selling on Allegro
Meeting 2
  • Creating and managing offers
  • Selection of categories and keywords
  • Basics of product pricing
Week 2
Meeting 3
  • Creating and managing offers
  • Selection and optimization of photos and product galleries
  • Differentiating your offer from the competition
Meeting 4
  • SEO basics on Allegro
  • Increasing the visibility of offers
  • Introduction to promoting products

Part 2: Allegro ADS Training

Week 3
Meeting 5
  • Managing advertising campaigns on Allegro
  • Allegro ADS Training: How to Create Effective Campaigns
  • Graphic and sponsored advertising
  • Optimization of advertising costs
Meeting 6
  • Analysis of Allegro ADS campaign results
  • Adjusting advertising strategy based on results
  • Rules for highlighting offers
Week 4
Meeting 7
  • Building customer relationships on Allegro
  • Customer support and returns management
  • Principles for building a positive seller reputation (Super Seller)
Meeting 8
  • Analysis of the competition on Allegro
  • Use of analytical tools to monitor the competition
  • Defensive and offensive sales strategies

Part 3: Optimization and LongTerm Strategy

Week 5
Meeting 9
  • Product promotions in the form of coupons, coins, discounts, signs, etc.
  • Allegro promotional campaigns, including Allegro Days, Black Friday, Cyber ​​Monday etc.
  • Liquidation of nonrotational goods
Meeting 10
  • Optimization of offers in terms of conversions
  • Increase the conversion rate
  • Crossselling and upselling techniques
Week 6
Meeting 11
  • Further improvement of skills and individual development advice
  • Longterm sales planning on Allegro
  • Creating an Annual Marketing Plan
Meeting 12
  • Summary of the entire training

  • Q&A session we answer all your questions
  • Closing the training and offering suggestions for further cooperation

Who is the Allegro training for?

Who is the Allegro course for?
  • Brand owners, manufacturers, and distributors, who are planning a strategic entry into Allegro and want to avoid common mistakes made at the start.

  • Owners of small and medium-sized businesses, who need in-depth knowledge of Allegro’s mechanisms to effectively manage their sales strategy and profitability.

  • Experienced sellers, who want to overcome stagnation, increase profits, learn new promotion methods, and fully leverage the potential of their listings.

  • E-commerce and marketing specialists , who want to enhance their qualifications in creating effective listings (SEO) and profitably managing Allegro Ads campaigns.

  • Marketing and Sales Directors, who will gain the necessary tools to effectively manage, educate, and motivate their team to achieve tangible results on Allegro.

What will you gain after completing our Allegro training?

  • Our processes and ready-made materials – We won’t leave you empty-handed – you will receive access to ready-made templates, checklists, and processes that we use daily to effectively manage our clients’ accounts.

  • Two weeks of post-training support – Training is one thing, but the real challenges begin later, which is why after completing the course for two weeks you have our full support to feel confident implementing new knowledge in practice.

  • Personalized certificate – You will receive a personalized certificate, which is not just a “piece of paper,” but real confirmation of your newly acquired, practical skills in selling on Allegro.

What will you gain after completing our Allegro course?

Who conducts Allegro training?

Michal Sablik

CGO & Founder

I started my adventure in the direct sales market in 2009, working as a computer hardware seller for well-known brands such as Dell, Lenovo and Samsung.

In 2016, I started working with the Green Cell brand, starting from a position in the customer service department, where I was responsible for comprehensive online ordering services. After two years, I was involved in the development of eCommerce sales on both Polish and foreign platforms. For almost 4 years, I managed the sales of GC brand products on such marketplaces as Amazon, eBay, Kaufland, Emag, cDiscount, Darty, Fnac.

Konrad Wadowski

E-commerce Sales Expert

I started my career in sales at Adidas Poland, where over almost 10 years of work I went through a long path from a salesperson, a technology and sales trainer, and responsible for complaint documentation, to the deputy store manager.

Wanting to further develop, I started cooperation with Mikesport, owner of the Kaymaq and Deko brands. I gained my first experience on Allegro, Amazon and eBay platforms.
The next big step was my decision to move to Green Cell, where I spent almost 3 years. It allowed me to consolidate my knowledge on the marketplaces I knew, but also to get to know new ones like eMag, cDiscount, Rakuten and FNAC.

Magdalena Juraszek

E-commerce Team Leader

Having worked in the business since 2016, I am passionate about e-commerce and marketplace platforms. I am particularly interested in Amazon, which fascinates me with its potential and possibilities.

I believe that the appearance of offers and creating a brand image are key to success. Therefore, I always make every effort to ensure that my activities are consistent with current trends and customer expectations.

I am a person full of positive energy who values ​​contact with people and the exchange of experiences. It is this openness and desire to establish good relationships that help me build relationships with customers. Apart from work, I love traveling, which allows me to expand my horizons and look for new inspirations.

Damian Ulko

Head of E-commerce

A passionate enthusiast of the marketplace world, associated with e-commerce for many years.

By observing the development of technology and changing consumer preferences, I try to stay up to date with the latest trends and innovations in the industry.

I love using various e-commerce platforms as a consumer, as well as exploring their functionalities and processes as a professional on a daily basis.
I specialize in the rapidly growing Allegro and eMag platforms, which are examples of extremely successful and popular online marketplaces.
I am a computer scientist by education, and privately I am also interested in programming, football, traveling and economics.

Why should you participate in Allegro training
conducted by Raise Your Sales?

Practice,
not theory

Our Allegro training sessions are led by experts who daily manage accounts and campaigns on this platform. You receive only proven strategies from us, based on real experience and hundreds of tests. We focus on solutions that actually work on Allegro and generate profits.

Profit,
not revenue

What sets us apart is our focus on profitability. On Allegro, it’s easy to generate high revenue while losing margin. We don’t show tricks to boost sales statistics at the expense of profit. We teach how to build a profitable and stable business. You will learn strategies that will allow you to manage sales with real profit in mind.

Sales without
pitfalls

On Allegro, it’s not enough to just sell – you need to know how to do it safely. We teach how to operate in compliance with the terms and conditions and the relevance algorithm to avoid errors. We also discuss legal requirements crucial for expansion. We protect your “My Sales Quality” panel and safeguard your business from suspension.

Knowledge you can
implement immediately

You finish the training with a concrete action plan. We provide you with skills and ready-made processes that you can implement on your Allegro account the very next day. Our goal is for your sales to start growing significantly immediately after the training.

Flexible
approach

Before each training, we analyze your industry, products, and competition on Allegro. The program is 100% tailored to your real needs. Instead of general platform knowledge, you receive specific strategies and solutions from us that will work for your business.

Reclaim
your time

Months of independent trial and error or a single day of a poorly configured advertising campaign can cost more than this entire training. By investing in our knowledge, you are buying a proven shortcut and peace of mind, avoiding mistakes that cost real money.

What do clients think about our agency?

Customers who have trusted us:

Frequently asked questions (FAQ)

How does your Allegro training differ from free guides and online courses?

Our training is a workshop, not a lecture. Instead of watching generic tutorials and working with fictional data, we immediately focus directly on your Allegro seller account. We don’t waste time on theory you can find online – we focus on your real problems and products. You also have our support throughout. As a result, you save time, and the acquired knowledge immediately translates into real sales results.

  • Free consultation and goal setting: We start with a conversation to understand your business, goals, and establish an individual action plan.
  • Practical online workshops: We meet online and log directly into your Allegro account. Together, we optimize listings, set up ads, and analyze the competition.
  • Implementation tasks: After each session, you receive specific tasks for implementation to immediately reinforce the acquired knowledge.
  • Constant contact and support: Between meetings, you have constant contact with us. If you get stuck at any point, we are at your disposal.

The total time depends on the scope of training you require:

  • Meetings with us: 2-4 hours per week (e.g., 2 meetings of 2 hours), which we schedule flexibly.

  • Your independent work: This is a key element. Between sessions, you will receive practical tasks from us to implement on your Allegro account. The more effort you put into practice (we recommend 4-8 hours per week), the faster you will achieve your goals.

  • The entire process, which will comprehensively prepare you for independent action, takes approximately 2-3 months, depending on your needs and pace of work.

Training sessions are conducted exclusively by practitioners. These are the same experts from our team who daily manage our clients’ accounts and generate real profits for them. You learn from people who optimize Allegro Ads campaigns and listings every day. They are behind the successes we showcase in our case studies.

Certainly. Many of our clients are at the same point – they feel they have “hit a ceiling”. We start with an in-depth audit of your account: we check the quality of listings, pricing strategy, and profitability of Ads campaigns to identify the causes of stagnation.

After diagnosing the problem, we don’t leave you with general recommendations; instead, we create a corrective plan together with you. During joint online workshops, we implement it with you, while also providing you with the knowledge of how to do it independently in the future.

Absolutely. Having a team allows you to maximize the benefits of our workshops. Several people from your e-commerce department can participate in the meetings. This not only broadens their horizons but, most importantly, unifies the entire team’s operational strategy. By investing in the development of employee competencies, you gain assurance that new, practical knowledge remains within your organization.

We do not sell promises of immediate profit. Instead, we give you something better: a guarantee of knowledge and 100% independence. After the training, you will be able to professionally manage your account, create listings visible in search results, and profitably run Allegro Ads campaigns. Our goal is to give you full control over your sales. When you have solid foundations and act consistently, sales growth is a natural outcome. We have already helped dozens of companies – and we will help you too.

Let's talk about growing your sales on the marketplace!
Michał Sablik - Co-founder of Raise Your Sales and Marketplace Sales Expert